Reflective Anaylises Part Five

The task I have been given which is getting closer to filming and creating my music video was to look at the type of audience who would be buying into this type of genre and looking at creating ideas for my music video and where footage will be taken and editing skills in moving from one clip to another.

With looking at the genre audience it was focused on looking at previous research when I was analysing already existing artists, for example Mac Miller has caught the youth’s attention in America and the UK, it is believed to be that he will be the next Eminem in the forth coming years. From looking at this audience I had to create a board full of images which would show visitors the main happenings in the consumer’s life. For example London boroughs would involve graffiti, underground scene of music & sport and involving creating advents such as underground rap scenes which would be seen as illegal. From this I can show consumer’s the genre(s) that will be created by the artist. I have figured from looking at other videos there have been openings which start a narrative off to explain to consumers what the video is about. Because of this I have figured out a way I can make this video have a narrative to it by coming up with an intro and making this footage be a day in the life. From this I can show the audience how to live the high life in a normal fashion (having the money but not changing your lifestyle).

Another task given was to create a timeline where I look at situations in where I will take my footage and plan out the video so I can research areas in London and other urban areas and plan out the day for filming. With this task I have managed to look at possibilities which I am able to relate the images with the lyrics which is part of Goodwin’s theory but create ideas in my head which are creative but realistic. For example looking at a scene for going to the airport and coming across a plane I had to think of how I was going to take footage without have to go into departing or getting on the airfield which are both unrealistic suggestions, so I have thought of coming out of the airport and get close by the gates or around the fencing.

The strengths I had was both these task where very easy and I found these both successful as I had no difficulties thinking of these ideas in my head and choosing appropriate answers to each of my challenges.

My weaknesses came across in other parts of the task as I was left down several times in taking the footage and arranging these times with my colleague. To stop this happening I had a change of plans and began with a new idea and using someone else for my video. I have figured that for his lifestyle I would need to change it which will involve a different background and will fit the character I have used. I have also change the name and the style of the album cover to again fit the artist and make the changes an improvement.  

In conclusion to this summary I have found the task successful and although there have been problems with beginning the filming. However I have took another route and getting back on track at getting the filming done which is becoming a success and everything is working out, I now need to edit my biography of my artist to make an improvement to the background of the artist.